Magicrete AAC blocks are bigger in size then conventional bricks, resulting in lesser number of joints. Less joints result in lesser quantity of mortar required, resulting in saving of mortar. Magicrete Building Solutions was featured in a CNBC Awaaz Entreprenuer which was telecast on CNBC, a leading business channel in the country, as one of the rapidly growing companies in India. The founders of the Company, Mr. Sourabh Bansal and Mr. Puneet Mittal, gave a plant overview and also demonstrated the eco-friendly benefits of Aerated Autoclave Concrete (AAC) over traditional clay bricks. The CNBC team congratulated the Magicrete team for the growth of the Company. The benefit to the real estate and construction industry in terms of cost were also highlighted during the episode.